PPC Case Study – Kitchen Remodeling Industry

Our Objective

In this PPC case study, we take a look at how our team helped a kitchen remodeling company improve their online marketing efforts. Our goal is to make search marketing affordable for entrepreneurs and small businesses, and help them grow their web traffic and sales.

Our Approach

To achieve this, we took a strategic approach that involved adding new keywords, creating a separate campaign for dynamic search ads, and increasing the keywords list with relevant keywords. We also created a remarketing campaign targeted towards “Similar to All Converters” audiences.

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Results

The results of our efforts were impressive, with the campaign performance increasing to 137 conversions and a conversion rate of 4.85%. After pausing non-performing keywords and adding new, high-performing keywords, the campaign’s performance was boosted from 67 conversions to an impressive 231.33 conversions.

Final Thoughts

Our team is dedicated to providing affordable solutions for businesses of all sizes, and this case study demonstrates the positive impact that strategic PPC campaigns can have on a company’s online presence and bottom line.